Makrana Matcha
We spent a weekend at the glorious Thar House in Makrana. An incredible farmhouse created by the masters of stone and good friends of ours Priyanka and Dushant of @studiorawmaterial. Being enveloped by their multi-faceted [...]
Author: Noor Al Sabah
Photographing noon 2025
To bring our collection to life, we wanted to create a stunning representation through images. We knew we had to work with the immensely talented Rid Burman. Our pitch to him was as such, we [...]
Making Of noon 2025
When we began designing the collection for noon we knew we had to take into consideration the cooler weather at the time of launch. This opened the door for us to play with heavier fabrics [...]
Bukhoor
We spent one evening together at the Mubarakiya Souq selecting some bukhoor. The hunt that night was for an everyday simple and beautiful scent to bring a smell of Kuwait to our Jaipur bungalow. So [...]
LUNCH IN KO PHI PHI
We decided to take a trip to Thailand. We ordered food from the most authentic and delicious local place, Phet Phet. We visited Lulu Hypermarket to pick up local vegetation to Thailand and its surrounding [...]
Water Infusions
Lime Water: When choosing limes, I like the smaller more pungent ones. Organic also to have the fresh lime taste. then I like to shave into the skin before slicing and placing them into the [...]
Italian Family Menu
When organizing a dinner with a few different personal food limitations, it’s easiest to go Italian. On this night, we were accommodating the tastes of two babies, one vegan, one clean eater, and a handful [...]
Hussah
Where do we see moments of your personality in the ecru collections? Semi precious stone jewelry, specifically the chokers. I have the lapis one, and really regret not getting the malachite one! I wear it [...]
Nur
Where do we see moments of your personality in the ecru collections? I would say whenever you find a little detail with a bit of tongue in cheek, or is a little fun and lighthearted. [...]
